In this article, sustainability strategies are discussed and how they can improve SMEs. Cost and time have proved to be a deterrent for SMEs initial involvement in the process. According to the article, a good strategy includes: economic, environmental and social performance goals. The elements attached to each are listed below:

• Economic performance is the area a business will first notice results.
• Environmental obligations should be upheld to limit negative impact (for example the carbon tax that will be implemented in 2019).
• Social considerations will provide new opportunities.