Mastercard is helping share the stories of the women across the U.S. who are contributing over $3 trillion to today’s economy and opening over eighteen hundred businesses every single day. Today the company announced the launch of a national advertising campaign that puts the spotlight on women business owners who are driving impact. Mastercard is also furthering its commitment to enabling equal funding opportunities for underserved communities including women small business owners and would-be entrepreneurs.

Forty eight percent of women believe mentorship programs for women is most helpful for the advancement of women entrepreneurs. Mastercard will first introduce this effort through its ongoing partnership with Create & Cultivate by bringing together women business owners and aspiring entrepreneurs for a one-day conference in New York City to inspire, enlighten and inform women around the critical topics for starting and running a business.